Nero India

Designer Indian Ethnic Wear Brand

Vist Website

Services

Shopify 2.0 & SEO development
Editorial Wire-framing & Development
Third Party API Integration
Payment Gateway & Shipping Integration

Tech partners

Shopify
Google
Razorpay
Unicommerce

The ask

Nero India as a brand and its products are widely recognised for its thoughtful modern age collection and are the epitome of creativity, craftsmanship, and quality. The team decided that the brand needed an online store to engage with the consumers globally and elevate its premium status when it launched its DTC channel. Our team worked together to create an exceptional e-commerce experience that perfectly captured the brand's handcrafted essence in order to meet the brand's artisanal sprit.

Tech partners

Shopify
Google
Razorpay
Unicommerce

The ask

Nero India as a brand and its products are widely recognised for its thoughtful modern age collection and are the epitome of creativity, craftsmanship, and quality. The team decided that the brand needed an online store to engage with the consumers globally and elevate its premium status when it launched its DTC channel. Our team worked together to create an exceptional e-commerce experience that perfectly captured the brand's handcrafted essence in order to meet the brand's artisanal sprit.

The solution

Understanding the importance of this project, we began to develop a Shopify Plus digital platform that would elegantly represent the spirit of Nero India's thoughtfully crafted collections online. Together with Nero India, we co-created an amazing e-commerce site that effectively replicates the high-end feel of showrooms, represents their brand values, and expertly involves engaging content and products to offer customers an engaging and simple-to-use shopping experience supported by cutting-edge technological solutions.
We began our project with a thorough technical study, which helped us understand the goals the business had for its e-commerce site. Driven by the requirement for a scalable and customisable online platform, we decided that Shopify Plus was the best option. The next step was to develop an exclusive Shopify Plus theme, utilising the platform's cloud-based architecture to support Cast's internationalisation and integration requirements while offering the scalability required for front-end design and customisation.

The Results

Brad Experts remains constant in their commitment to improving Nero India's online presence and ensuring a seamless, happy consumer experience. Our regular assistance for conversion rate optimisation is testament of this commitment.

91

GT Matrix & Google Page Insights Score

0%

Website downtime during migration

Improved CX

Customer experience improvements that increased sales.