Performance Marketer

We are currently seeking a Performance Marketer. Could this be you?

India-based experienced performance marketing agency since 2014. We blend strategy, organic search, growth marketing and digital experimentation for leading brands, start-ups and enterprises

Key Responsibilities:

• • Develop and execute effective Facebook ad campaigns for our clients to drive website traffic and increase conversions.
  • Monitor and analyse campaign performance and make adjustments as needed to optimise results.
  • Collaborate with cross-functional teams to ensure ad campaigns align with overall marketing strategies and goals.
  • Stay up-to-date with the latest developments in Facebook advertising and implement new features and best practices as appropriate.
  • Create and manage ad budgets and ensure they are being used effectively.
  • Monitor and analyse industry trends and competitor activity to inform ad campaign strategies.
  • Create and present reports on campaign performance and ROI to internal stakeholders.
  • Continuously test and optimise ad copy, targeting, and landing pages to improve performance.
  • Identify opportunities for new ad campaigns and initiatives to drive business growth.
  • Collaborate with the product and design teams to create engaging ad creatives
  • Deep experience with Youtube Ads, Display, and/or Discovery Ads. Knowing how to start, optimize and scale “disruptive” ad formats is a must.
  • Strong mathematical and analytical skills. An analytical approach to working with the numbers behind campaign performance.
  • Ability to use spreadsheets to create reports, analyze data and drive strategic and tactical decisions.
  • Proficient at managing multiple accounts and able to organize, prioritize and structure workload

• Requirements:
  • Set up, optimize, and scale paid media campaigns and budgets using Google Ads.
  • 3+ years of proven work experience as a performance-driven expertise in meta and google ads
  • Proven experience in creating and managing Facebook ad campaigns.
  • Strong analytical skills – you’re basically a data ninja.
  • Excellent communication skills and ability to work collaboratively with our awesome cross-functional teams.
  • Strong attention to detail – you spot things that others miss.
  • Passion for staying up-to-date with the latest developments in digital marketing and advertising
  • Collaborate with copywriters and designers to improve performance for our clients.
  • Perform regular tracking and analysis of the performance of the campaigns, including A/B testing for creatives to optimize for engagement/conversions.
  • Review new content submissions (landing page copy, video edits, etc.) and provide feedback if changes need to be made before testing.
  • Send templated reports to clients about weekly and monthly results.
  • Keep up to date with the latest trends from our industry

Due to the volume of applications, we unfortunately can only respond to successful candidates.

We will not accept unsolicited CVs or approaches via recruitment agencies.