Celebrity & Influencer Marketing Specialist
We are currently seeking a Celebrity & Influencer Marketing Specialist. Could this be you?
Responsibilities
- Develop and execute comprehensive celebrity and influencer marketing strategies to achieve brand goals
- Leverage prior experience working with celebrities to secure partnerships and collaborations
- Excel in the influencer marketing field, staying up-to-date on industry trends and best practices
- Utilize knowledge of PR principles to integrate celebrity and influencer efforts with broader communications strategies
- Identify and secure influencer partnerships that align with brand values and target audience
- Manage and maintain relationships with celebrities, influencers, and their representatives
- Networking with influencers
- Plan persuasive approaches and pitches that will convince potential influencers to engage in business with the company
- Develop a rapport with new influencers/ bloggers as well as maintain relations with the existing influencers/ bloggers
- Analyse the client’s brand tone, the vision, and how they would like to project themselves
- Responsible for creating a strategy in tandem with the Integrated Solutions Head and the client as to how they want their brand to be visible and what platforms would they like to operate upon
- Ensure these timelines are shared with the influencer/ blogger
- Responsible for creating the relevant content that needs to be shared and gaining the approval from the client
- Responsible for sharing the finalized content with the influencers and bloggers and ensuring they post the content live
- Responsible for cross promotional strategy
- Responsible for carrying out in-depth research to identify the current influencers/bloggers in the market and the correlation between their market projections and the brand.
- Responsible for reaching out to influencers and blogger to discuss new business synergies.
- Sharing the quotations and deliverables
- Collaborate with internal teams, including marketing, communications, and creative, to ensure aligned efforts
- Analyze and report on campaign results, providing insights for future strategy optimization
- Provide exceptional client servicing, ensuring timely and effective communication, and delivering strategic solutions that meet client objectives
Skills Required
- 1-2 years of experience in celebrity and influencer marketing
- Proven track record of successful celebrity partnerships and influencer campaigns
- Strong knowledge of PR principles and how they intersect with marketing efforts
- Excellent communication, project management, and problem-solving skills
- Ability to work in a fast-paced environment and adapt to changing priorities
Due to the volume of applications, we unfortunately can only respond to successful candidates.
We will not accept unsolicited CVs or approaches via recruitment agencies.
Email us your resume
brad@bradadvertising.com