LUCIRA JEWELRY
Enterprise SEO & Performance Marketing Case Study: Scaling Lucira Jewelry to 1M+ Monthly Users
Lucira Jewelry approached us to scale their lab-grown diamond brand through SEO, GEO-targeted content, and AEO strategies.
SEO & GEO Challenges
Low organic visibility for lab-grown diamond searches in Mumbai
Lack of geo-targeted content for high-quality retail leads
Minimal structured content and AEO optimization
Our Solution
SEO & GEO Targeting
Researched Mumbai-specific lab-grown diamond keywords – Lab-grown diamond rings Mumbai, Luxury lab-grown diamond store Mumbai, Best lab-grown diamond jewelry in India
Created geo-targeted landing pages & blogs
Implemented AEO strategies with FAQs and featured snippets
Local Awareness
Developed content campaigns to build retail awareness in Mumbai
Used social proof and sustainability messaging to build trust
Optimized for local search, Maps, and SERP features
High-Value Content
Added images, videos, and infographics highlighting ethical value
Applied schema markup for case studies, FAQs, and local business
Ensured fast, mobile-friendly pages optimized for engagement
Key Takeaways
Geo-targeted SEO + AEO drives Mumbai retail leads
Structured, educational content accelerates brand awareness
Sustainability messaging resonates with high-value buyers